Digital Marketing Assistant

Location: Sydney NSW
$50,000 – $80,000 per year

  • Flexible work hours
  • Remote and hybrid work
  • Hands-on experience and rapid growth

The Digital Marketing Assistant will support both our internal and client-focused digital marketing initiatives. Your role is pivotal in enhancing online presences, driving website traffic, and ensuring an optimal user experience for a variety of clients in different sectors.

Responsibilities will include elements of the following areas.

Website Management:
  • Regularly assess and update clients’ websites, ensuring they are user-friendly and functional across all devices.
  • Improve the visual appeal and user experience of these websites.
  • Keep the content of clients’ websites current and engaging.
  • Identify and resolve any technical issues, such as slow loading times or broken links.
SEO for Client Projects:
  • Optimise websites to enhance their search engine rankings.
  • Conduct keyword research tailored to clients’ target audiences and business goals.
  • Analyse competitors in the clients’ industries to inform SEO strategies.
Content Creation and Management:
  • Develop and manage content calendars for blogs, articles, and social media posts tailored to clients’ needs.
  • Create and design visuals and infographics for clients’ digital platforms.
  • Produce interactive content for clients that resonates with their audiences.
Social Media and Email Marketing:
  • Craft and schedule content for clients’ social media channels.
  • Engage with users and manage community interactions on behalf of clients.
  • Assist in designing and distributing email campaigns, newsletters, and promotional materials for a variety of client lists.
Performance Tracking and Reporting for Campaigns:
  • Use analytics tools to monitor the performance of clients’ websites and marketing campaigns.
  • Analyse data to gain insights into user behavior and preferences for clients’ target audiences.
  • Compile and present reports detailing the success and areas for improvement in clients’ digital marketing efforts.
Ad and Campaign Management for Clients:
  • Implement and oversee retargeting campaigns for clients’ online visitors.
  • Conduct A/B testing for different ads and strategies to optimise clients’ marketing efforts.
  • Coordinate and execute specific marketing campaigns tailored to clients’ objectives and target markets.
  • Strong understanding of digital marketing principles applicable to a variety of client industries.
  • Experience with SEO, content management, social media, and email marketing, preferably in a client-oriented setting.
  • Proficiency in using digital marketing and analytics tools.
  • Excellent organisational and time management skills.
  • Effective communication abilities for client interactions and remote collaboration.
  • Stable internet connection for consistent online communication and collaboration.
This job description is a guideline for your key responsibilities, subject to change and evolve according to our business and clients’ needs. Flexibility and adaptability to diverse marketing environments and client requirements are essential for this role.